As a marketing technologist, I am committed to leveraging artificial intelligence (AI) responsibly to design transparent, data-informed communication strategies that foster trust and meaningful engagement. I believe that emerging technologies must be applied with care and grounded in ethical frameworks that prioritize accessibility, equity, and respect for diverse audiences.

At the heart of my work is a desire to translate complex technological concepts into clear, actionable insights that can be understood across disciplines. I seek to bridge the gap between data systems and human-centered communication by improving my own data literacy and guiding others to do the same. This includes advocating for technological oversight and helping communication professionals navigate the ethical implications of digital tools in dynamic organizational settings.

Equally important to my approach is the creation of inclusive and accessible digital user experiences. I strive to ensure that digital content and systems are designed for all users, regardless of ability or background. My capstone project reflects these commitments and represents a strategic intersection of communication leadership, digital media, and technology ethics. These values shape my contributions to both the workplace and the broader field of communication.